Growth-driven. Consumer-inspired. Art & Science.

Qool Media is twofold — Publisher & Agency.

First and foremost, we are a performance publisher with an industry leading expertise in user acquisition using the most powerful audience expansion tool in the industry.

We build unique properties and produce consumer-relevant content for distribution across a multitude of channels.

Because of our success in the publishing world, we have extended our services and expertise to drive value for our partners which include other large digital publishers and search engines.

As a System1 company, one of the largest purchasers of digital advertising in the world, we are redefining user acquisition through paid marketing and are able to attract new audiences at scale for our properties and our partners.

Our proprietary best-in-class buy/sell technology platform leverages our advanced data science capabilities and strategic partnerships.

Performance

Qool Media reaches millions of unique users through all channels across a wide array of demographics, geographies, and interests using our audience expansion platform. We do the heavy lifting, driving massive user growth and optimizing monetization strategies so brands and publishers can promote a diversity of content at scale (profitably).

+ Million

Monthly Page Views

+ Million

Monthly Unique Users

+ Million

Monthly Sessions

+ Million & Growing!

Social & Newsletter Followers

Our Brands

Our brands include thriving online communities of all kinds, with each of our destination websites informing and entertaining visitors with rich and engaging content. From reviews and how-tos to quizzes and trivia.
The below sites are just some of our owned and operated properties.

The go-to online destination for every type of driver, from commuter to gear head.

Visit Autoversed

Your most trusted ally in your pursuit of health and happiness, here to look out for your whole self - physically, mentally, and spiritually.

Visit Healthversed

From fitness news to product recalls, nutrition to studies, we connect health-conscious individuals with the fast-paced world of health.

Visit Activebeat

Trusted advice from around the nation. From auto and technology to lifestyle and health, Nation will help guide you in the right direction.

Visit Nation

The destination for everything fashion and entertainment related.

Visit Fame10

Home of the latest in pop culture and trending news, with up-to-date content, original articles and exclusive interviews.

Visit Goliath

A fun, engaging and share-worthy media outlet designed to indulge your appetite from all ends of the food spectrum.

Visit Forkly

A showcase of incredible tourist destinations, must-see attractions and interesting facts from cities all over the world.

Visit EscapeHere

Whichever sort of traveler you are - full-time nomad or weekend warrior, TravelVersed has got the tips and inspiration you need to make the most of your journey.

Visit Travelversed

Sports news and updates from across the globe covering Major League Baseball, American Football, Hockey, UFC and much more.

Visit SportsBreak

The taste network. A home for unique interests. Where you can post your favorite recipes, find your next TV show, or share your new favorite band.

Visit Stuff

The online destination where readers decide what content is best.

Visit Voteitup

Your #1 source for answers to all the questions you’re wondering about, from life advice to financial help.

Visit Stuffanswered

Your choices matter, even when it seems like they don’t. So when the going gets tough and decisions are hard to make, check in to check.in and you’ll find the way.

Visit Check.in

Whether a full-time, part-time, online, or potential student, this resource was built to help navigate the world of MBAs.

Visit MBAdegrees

When you have questions that you need answering, KeepAsking is the place. You ask the questions, we hunt down the answers. It’s as simple as that.

Visit KeepAsking

Our Team

Growth-driven. Consumer-inspired. Human-centered.

Building an industry leading platform doesn’t happen overnight. It takes enthusiasm for the ever-evolving digital space, collaboration amongst all types of team members from content writers to back end engineers, and a forward-thinking mindset to get ahead of the industry’s next move. That’s why we pride ourselves in a team of experts that shares these values.

Photo of Kevin Ferrell

Kevin Ferrell

President

Photo of Ryan May

Ryan May

GM

Photo of David Cummings

David Cummings

SVP Technology

Photo of Shay Davidson

Shay Davidson

CFO

Photo of Shane Landry

Shane Landry

VP Engineering

Photo of Angela Nightingale

Angela Nightingale

VP Editorial

Photo of Jason Chu

Jason Chu

Snr. Director, Marketing

Photo of Sarah Corrado

Sarah Corrado

Director, Marketing Optimization

Photo of James Merrill

James Merrill

Director, Marketing R&D

Group photo of Qool Media
Group photo of Concourse
Group photo of Venice Team

Careers

Looking for a rewarding job?
Want to take on a new challenge?
You could be a perfect fit for Qool Media.
If you’d like to join our team and become part of
our fast-growing team, check out our current openings:

Waterloo 2020 Logo

Contract Writer

Contract Writer

Qool Media is currently looking for contract writers who are passionate, knowledgeable, and experienced content creators. We work with writers who have strong research skills and a knack for knowing what online audiences want to read.

Specifically, we are hiring specialist writers for the following verticals: senior, health, auto, technology, and finance. Applicants should ideally have experience writing in at least one of the topics above.

Our expected turnaround time is 7 days, but we are open to negotiating different terms.


Qualifications and Requirements

  • A minimum of 3 published articles with your name in the byline
  • Strong research skills
  • Ability to meet agreed upon deadlines
  • Contribute entirely original, previously unpublished work
  • Follow guidelines provided in content briefings
  • Adapt writing style to match the voice of our sites

Please note that we do not accept unsolicited articles. We also do not publish guest posts or any other material that is sent to us unasked. Only submit articles that have been asked of you to write. Additionally, we expect all submitted work to be original, we have a zero-tolerance policy on plagiarism.

If we like your application we will reach out to you to discuss writing a trial article for one of our sites. All trial articles are compensated and will be negotiated with you ahead of time.

We look forward to hearing from you!

The link below will take you to our application form.

Write For Us!

Digital Media Buyer (Search/Social)

Digital Media Buyer (Search/Social)

Qool Media is seeking tech savvy digital media buyers to join our Publishing team on the Search and Social channels. Our growing digital marketing team is responsible for growing the footprint of our owned and operated digital properties through various methods of distribution across Search Engines and Social platforms.

Social media and search marketing requires an analytical mindset that is able to monitor performance and optimize campaigns accordingly. Our team is successful due to their ability to create effective ad copy as well as draw business insights from a high volume of performance data. You will have the opportunity to exercise your creative skills while writing and reviewing ad copy, flex your quantitative expertise with high volumes of keywords and campaigns, manage A/B testing and visualize data with Google Analytics.


Day-to-Day Responsibilities:

  • Lead day-to-day management of content and search campaigns including keyword generation, ad copy writing, and multi-variant testing
  • Analyze marketing campaigns across multiple search engines and content platforms to ensure customer acquisition and conversion goals are being met
  • Utilize data modeling and testing to maximize the effectiveness of pay per click campaigns
  • Develop and test new campaigns to better target users and improve overall marketing efficiencies
  • Identify high value demographics and target them accordingly
  • Develop a high level of digital marketing and search engine marketing expertise

Skills That Will Set You Apart:

  • Familiarity with content discovery platforms
  • Familiarity with social media marketing
  • Strong time management skills and self-awareness
  • Strong organization skills with attention to details and dates

Required Qualifications:

  • University or college certificate preferred
  • Solid understanding of Internet technologies
  • Exposure to or experience using Google Adwords and/or Microsoft Bing Ads
  • Exposure to or experience using multi-variant testing environments
  • Advanced knowledge of Excel and Word
  • Strong written and verbal communication skills
  • Excellent time and project management skills
  • Creativity, teamwork, and strong attention to detail

About Qool Media

First and foremost, we are a performance publisher with an industry leading expertise in user acquisition using the most powerful audience expansion tool in the industry. We build unique properties and produce consumer-relevant content for distribution across a multitude of channels. Because of our success in the publishing world, we have extended our services and expertise to drive value to our partners, which include other large digital publishers and search engines.

As a System1 company, one of the largest purchasers of digital advertising in the world, we are redefining user acquisition through paid marketing and are able to attract new audiences at scale for our properties and our partners. Our proprietary, best-in-class buy/sell technology platform leverages our advanced data science capabilities and strategic partnerships.

PERFORMANCE

Qool Media reaches millions of unique users through all channels across a wide array of demographics, geographies, and interests using our audience expansion platform. We do this heavy lifting, driving massive user growth and optimizing monetization strategies so brand sand publishers can promote a diversity of content at scale.

OUR BRANDS

Our brands include thriving online communities of all kinds, with each of our destination websites informing and entertaining visitors. We create high-quality content that’s rich and engaging. From reviews and how-tos to quizzes and trivia. Our four featured sites – Travelverse, Healthversed, Autoversed, and Filthy Rich – are just some of our owned-and-operated properties, and we are working hard to continue to explore new spaces to engage audiences.

We are a focused team of Internet professionals working in a dynamic environment in which productivity and fun go hand-in-hand. Our office in conveniently located near the University of Guelph campus.

An engaging and rewarding work environment is important to us. Here’s some of what you can expect:

  • A competitive compensation package including equity
  • Robust benefits package
  • Group RRSP plan
  • Starting vacation of 17 days annually
  • Flexible working hours
  • Fitness reimbursements
  • Small, efficient, and well supported teams
  • A culture of support and collaboration
  • Regular social events and team lunches
  • An in-office lounge with 60” TV, Xbox, and comfy chairs
  • Free snacks and beverage center
  • Fun people

Here’s what we need from you:

  • A few paragraphs describing yourself, your experience relevant to the job, and your interest in the position.
  • Your resume.

If you feel you are a good fit for this role, and this position interests you, please contact us by email at careers@qool.com.

Full-Stack Software Developer

Full-Stack Software Developer

Qool Media is looking for a Full-Stack Software Developer to join our Publishing team to help us build next generation marketing platforms for the social and search channels. This role is a full-time position located at our office in Guelph, ON.

The ideal candidate is self-motivated and interested in doing quality work in a dynamic and collaborative environment. Flexibility, a drive to have an impact, a knack for solving tough engineering problems, and the ability to collaborate and communicate effectively are keys to success in this position. If you like to develop cloud services, process large volumes of data, and work on optimization algorithms, then you will enjoy working with us.


Working within the Publishing team, you’ll:

  • Own individual software development lifecycles; meet with stakeholders to obtain project specifications; deliver on client and product manager expectations
  • Write production quality code from scratch to deployment
  • Use personal experience and insight to build out new features, using technologies that are best suited to the job
  • Maintain and improve upon our platforms currently coded using .NET, MSSQL, and AngularJS
  • Utilize the latest technologies such as .NET Core, Docker, Snowflake, and Angular
  • Have end-to-end ownership of systems and services; design, develop, and launch services; have thorough understanding of the entire system

You have:

  • BS in Computer Science or equivalent
  • 3-4 years’ experience writing and shipping code
  • Strong understanding of object-oriented programming and related principles, and service- oriented architectures
  • Proficient experience with .NET, C#, and MSSQL is a must
  • Proficiency with Angular is a plus
  • Experience with AWS is a plus
  • Experience with HTML, CSS, and JavaScript is a plus
  • Familiarity with Agile methodologies, domain driven design, and TDD is a plus
  • Excellent verbal and written communication skills

About Qool Media

First and foremost, we are a performance publisher with an industry leading expertise in user acquisition using the most powerful audience expansion tool in the industry. We build unique properties and produce consumer-relevant content for distribution across a multitude of channels. Because of our success in the publishing world, we have extended our services and expertise to drive value to our partners, which include other large digital publishers and search engines.

As a System1 company, one of the largest purchasers of digital advertising in the world, we are redefining user acquisition through paid marketing and are able to attract new audiences at scale for our properties and our partners. Our proprietary, best-in-class buy/sell technology platform leverages our advanced data science capabilities and strategic partnerships.

PERFORMANCE

Qool Media reaches millions of unique users through all channels across a wide array of demographics, geographies, and interests using our audience expansion platform. We do this heavy lifting, driving massive user growth and optimizing monetization strategies so brand sand publishers can promote a diversity of content at scale.

OUR BRANDS

Our brands include thriving online communities of all kinds, with each of our destination websites informing and entertaining visitors. We create high-quality content that’s rich and engaging. From reviews and how-tos to quizzes and trivia. Our four featured sites – Travelverse, Healthversed, Autoversed, and Filthy Rich – are just some of our owned-and-operated properties, and we are working hard to continue to explore new spaces to engage audiences.

We are a focused team of Internet professionals working in a dynamic environment in which productivity and fun go hand-in-hand. Our office in conveniently located near the University of Guelph campus.

An engaging and rewarding work environment is important to us. Here’s some of what you can expect:

  • A competitive compensation package including equity
  • Robust benefits package
  • Group RRSP plan
  • Starting vacation of 17 days annually
  • Flexible working hours
  • Fitness reimbursements
  • Small, efficient, and well supported teams
  • A culture of support and collaboration
  • Regular social events and team lunches
  • An in-office lounge with 60” TV, Xbox, and comfy chairs
  • Free snacks and beverage center
  • Fun people

Here’s what we need from you:

  • A few paragraphs describing yourself, your experience relevant to the job, and your interest in the position.
  • Your resume.

If you feel you are a good fit for this role, and this position interests you, please contact us by email at careers@qool.com.

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